Things to Do · Shopping
Beer, Devon Shops: A Local's Guide to Fore Street's Independent Shops

It's raining, the tide's wrong for the beach, and the kids have asked "what now?" for the third time this morning. This is when we send people down Fore Street.
Beer Devon shops aren't flashy. There's no retail park, no chain stores, nothing that needs a map. What you get instead is a short, crooked street with a stream running down one side of it, a handful of proper independents, and enough to fill an hour without once getting wet through. It's the kind of shopping that doesn't feel like shopping — more like nosing about a friend's front room.
Beer Village Devon Shops: Why Fore Street Rewards a Slow Walk
Fore Street runs gently downhill from the village towards the shingle, with the stream chattering alongside the pavement most of the way. It's the kind of street built for pottering, not power-shopping. Nothing is more than a five-minute walk from anything else, which is exactly the point.
Start where the street begins to narrow and just let it pull you downhill. You'll pass cottages with hanging baskets, the odd bench if you need a pause, and the shops themselves tucked into old flint-and-cob frontages that have clearly been standing here a very long time.
First Stop: Beer Village Store
This is the village's heartbeat as much as a shop. Beer Village Store on Fore Street sells the practical stuff — bread, newspapers, a decent bottle of wine, a forgotten tube of sun cream — but it's also where you'll overhear the real village gossip and get a steer on the tide times if you ask nicely. Good for picnic supplies before a walk, or a bag of sweets to bribe small children up the hill afterwards.
Clothes That Mean Business: Jimmy Green Clothing Store
Jimmy Green Clothing Store, on Lower Fore Street, is worth knowing about if you've turned up underdressed for an East Devon squall. It's a proper outdoor and fishing-clothing specialist, the sort of shop that sells things built to survive a Force 6 off Beer Head rather than just look good in it. Handy if the forecast's turned and you need another layer before carrying on down to the sea.
Something Sweet: Chocolate & More and The Cream Shop
Two for the price of one here, both on Fore Street and both dangerous for anyone with a sweet tooth. Chocolate & More does exactly what it says, with handmade treats and gifts that make easy, guilt-free presents to post home. A little further along, The Cream Shop is the one to duck into for a scoop before the walk back up — a small, cheerful dessert spot that's perfect for refuelling kids (and adults) after a morning on the beach.
Gifts Worth Wrapping: The Cove, Beer
The Cove, Beer is a proper little gift shop — cards, trinkets, coastal bits and bobs that actually feel like they belong here rather than mass-produced seaside tat. If you're thinking ahead to Christmas, this is a sensible place to start ticking names off the list while you've got half an hour and no queue.
A Rummage at Dolphin Antiques
Tucked just off the main run on Clapp's Lane, Dolphin Antiques is the one for anyone who likes a proper rummage. Old jewellery, curios, the occasional bit of nautical salvage — it's the sort of shop where twenty minutes can disappear without you noticing, and a brilliant wet-weather plan if the drizzle's set in for the afternoon.
Beer’s Art Galleries
Beer has long drawn painters, potters and makers, and you can see it as you wander down towards the sea. Its small independent galleries sell original paintings, prints, ceramics and jewellery by artists based along the coast. Expect light-filled seascapes of the cliffs and fishing boats alongside more contemporary work. It’s the sort of browse where you pop in “just for a look” and come out already working out which wall it’ll go on. It’s also a lovely wet-weather plan if the drizzle has set in for the afternoon.
And Don't Miss Umma Gumma
No shopping guide to Beer is complete without a mention of Umma Gumma Boutique, a thoughtfully curated little independent that's become a proper favourite with regulars. We've written about it properly in our guide to Umma Gumma Boutique if you want the full picture before you go.
Practical Tips for Shopping Beer, Devon
- Parking: Fore Street itself is pedestrian-friendly rather than parking-friendly — use the main village car park and walk down, it's only a few minutes.
- Timing: Shops here tend to keep village hours rather than city hours, with some closing for a half-day midweek or shutting earlier out of season — worth a quick call ahead if you've a particular shop in mind.
- Dogs: Most of the shops are happy for well-behaved dogs to wait just outside or pop in briefly — a water bowl by the door is a good sign.
- Kids: The Cream Shop and Beer Village Store are the obvious bribes; antiques and clothing shops less so.
- Wet weather: This whole wander works brilliantly as a rainy-day plan — covered doorways, low-key browsing, and nothing you need to queue outside for.
Things to See in Beer, Devon Once You've Finished Browsing
Once your bags are full, Fore Street spills straight out towards the shingle, the boats winched up above the tideline and the white chalk cliffs rising either side. It's worth tagging the shops onto a longer loop — our guide to things to do in Beer covers the rest of the village if you've still got energy left.
If you fancy ducking off the main drag afterwards, the quiet corners only locals know are a lovely way to see a side of the village most visitors walk straight past.
Shopping works up an appetite, and Beer does that well too — our guide to places to eat in Beer has the best spots for lunch, and if it's a pint you're after rather than a cream tea, the best pubs in and around Beer are all within easy walking distance of Fore Street.
Afterwards, if the weather's playing fair, the shingle and the beaches near Beer are only a few minutes further down the hill. And if you're tempted to stay a night or two and make a proper weekend of it, Sea Holly House is a lovely, quiet base to come back to once the bags are packed.
What shops are there in Beer, Devon?
Fore Street is home to a small cluster of independents, including Beer Village Store for essentials, Jimmy Green Clothing Store for outdoor wear, gift shops like Chocolate & More and The Cove, The Cream Shop for something sweet, and Dolphin Antiques just off the main street on Clapp's Lane.
Is Beer, Devon good for a rainy-day shopping trip?
Yes — Fore Street's shops sit close together and close to the village car park, so it's easy to pop from doorway to doorway without getting soaked, making it a sensible wet-weather plan for half term.
Can I get Christmas gifts in Beer village shops?
Beer's gift and chocolate shops are a good head start on Christmas shopping, with handmade treats, cards and coastal gifts that make easy presents to wrap or post home.


